Broken Arrow Media
Frequently Asked Questions - Content/general
What information should I put on my site?
You know that your website, once marketed and searchable, will bring in customers, but what do you want to say to them once they get there? All too often, websites provide little or no more information than a magazine advert or a brochure, and this not only disappoints customers visiting your site, but is also a wasted opportunity to really engage and communicate with them. Plus a poorly written website, with scant information, won't get you the search engine results you need in the first place.
We've both worked in marketing environments, and can help you to plan what you want to say to your customers.Every business should have a basic message about itself that you want to get across to your customers, that should filter through in every thing that you put on your site. We can help you to write marketing copy that is consistant and shows your business in it's best light.
What other forms of marketing are there?
There are many different forms of marketing, and ways of advertising your business. Not all of them are costly, some of them are even free!
Trade associations, enthusiasts clubs, web rings, newsgroups, online forums, these are all different ways to get your message across to your potential customers. These don't cost a lot, but they do take time to organise and stay on top of.
We are quite happy to do your leg work for you, so you can concentrate on running and expanding your business, and we won't cost you a fortune.
